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The Color Rule Italian Women Swear By After 40

Everyone says tone it down. They do the opposite.

1

Wear more, not less

After 40, more color โ€” and wear it near the face. It throws a little warmth back onto the skin.

2

Neutrals can drain

Head-to-toe greige can wash out a face that a good color would have lit.

3

One strong shade

Not a rainbow โ€” one saturated color, often head to toe. Deliberate, and it lengthens the whole line.

4

Find your color

Hold it to your face in daylight. If your eyes look brighter and your skin warmer, it's yours.

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Be a little braver

Age was never a reason to fade.

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